Effectively express praise and recognition.
Positive Feedback: Examples & Phrasing
Learn through concrete examples how to formulate positive feedback as a leader in a way that feels authentic and motivates sustainably. Featuring annotated dialogue examples and proven methods.
Additional Types of Feedback
Discover our other feedback examples as well.
Constructive Feedback
Providing development-oriented feedback – Examples of sustainable behavior change
Critical Feedback
Constructively Formulating Criticism – Examples for Challenging Conversations Without Demotivation
All feedback examples
Back to the overview of all feedback types and examples for leaders.
Effectively Provide Positive Feedback
Positive feedback may sound simple, but it’s not. There’s a significant difference between meaningful praise and empty platitudes. These do's and don'ts will show you how to ensure your recognition truly resonates.
Recommended Strategies
Proven approaches for effective leadership
Praise specifically and concretely.
Specify exactly what you appreciated: "The way you addressed the client's concerns in the meeting and turned them into solutions was impressive."
Explaining the Effect
Show the impact of behavior: "Thanks to your quick response, we secured the contract" – this is what makes recognition meaningful.
Recognize promptly.
Provide positive feedback as soon as possible after the observed performance. The fresher the situation, the stronger the connection between behavior and recognition.
Recognizing even small progress.
Don't wait for the big successes. "I've noticed that you presented in a much more structured way today than last week" shows that you are paying attention.
Publicly praise when appropriate.
Some achievements deserve public recognition in team meetings. This enhances their impact and demonstrates to the team which behaviors are valued.
Stay Authentic
Praise only when you mean it. People can sense when recognition is genuine. It's better to be sincere and infrequent than to be superficial and frequent.
Pitfalls to Avoid
Common pitfalls and how to avoid them
Vague and general praise.
"Good job" or "Well done" conveys little meaning. Without specific context, praise feels generic and quickly becomes a cliché.
Combine praise with constructive criticism.
"'That was good, but...' immediately undermines the praise. Separate recognition and suggestions for improvement – each has its own place."
Only praise results.
If you only acknowledge the end result, you miss the opportunity to appreciate the process and the effort involved. Sometimes, the commitment is more commendable than the outcome.
Always the same people praising.
Ensure that your recognition is fairly distributed. When the same individuals are always in the spotlight, it demotivates the rest of the team.
Use praise as a tool for influence.
Strategic praise to soften someone up for an unpopular task is easily seen through. Your employee can tell when recognition is not genuine.
Praise to the Max
"'That was the best presentation I've ever seen' sounds unbelievable. Stick to reality – moderate praise comes across as more authentic."
Positive Feedback: Case Studies
This is how experienced leaders formulate effective praise – with annotated dialogues.

Burnout Prevention through Empathetic Communication
Demonstrates how a leader can successfully address a sensitive issue like burnout risk through active listening, empathy, and clear agreements, and develop solutions.
- Expressing genuine concern builds trust and openness
- Specific observations are more convincing than general criticism
Developing Empathic Communication in Analytical Leaders
The leader demonstrates how to raise a highly analytical manager's awareness of the importance of empathic communication without devaluing her strengths. She uses concrete examples and structured approaches.
- Acknowledge analytical strengths before addressing soft skills
- Explain empathy as an efficiency tool, not an emotional weakness

Remote Work Balance between Autonomy and Team Presence
Demonstrates how a leader communicates clear expectations despite personal uncertainty while respecting the autonomy needs of a technical specialist.
- Starting with open questions instead of accusations fosters constructive dialogue
- Showing personal uncertainty can build trust and reduce resistance

Setting Boundaries for Remote Work Refusal
Illustrates how a hesitant leader learns to communicate clear expectations despite personal uncertainty, remaining empathetic yet firm.
- Showing vulnerability can build trust and dissolve defensive attitudes
- Acknowledgment before criticism makes feedback more acceptable

Clarify remote work behavior and team presence
Demonstrates how a leader can communicate clear expectations despite personal uncertainty, remaining empathetic yet assertive to address both individual needs and team dynamics.
- Recognizing strengths before addressing problems reduces defensiveness.
- Concrete facts and figures are more persuasive than emotional appeals.

Addressing Discriminatory Remarks Within the Team
Demonstrates how a leader sets clear boundaries and demands specific behavioral changes in response to repeated discriminatory comments, while maintaining appreciation for long-term contributions.
- Appreciation before criticism builds trust and reduces resistance.
- Impact over Intent: The effect of words matters more than the intention.

Making Quiet Competence Visible
Demonstrates how a leader encourages a reserved employee to showcase their expertise through empathetic inquiry and structured support.
- Start by expressing genuine appreciation for professional expertise.
- Ask open, curious questions instead of making accusations.
Correct unrealistic time estimates
An executive learns how to address chronic planning issues with empathetic clarity, combining appreciation with clear expectations.
- Concrete examples make feedback more understandable and less open to criticism.
- Appreciation before criticism fosters psychological safety.

Burnout Prevention for High Performers with Sophie Müller
A concerned executive engages in a thoughtful conversation with an overworked manager, who initially appears defensive but eventually reveals her vulnerability, leading to the development of joint solutions.
- Concrete observations are more persuasive than vague accusations and reduce defensiveness.
- Appreciation before addressing critical points fosters emotional security and openness.
Why Positive Feedback is Essential for Your Team
Positive feedback is often underestimated or simply forgotten in leadership practice. However, regular recognition is one of the most powerful levers for motivation, engagement, and employee retention. People want to know that their work is seen and appreciated – and as a leader, it is your responsibility to express this appreciation.
The Problem: Praise is Taken for Granted
Many leaders focus on problems and areas for improvement. When everything is going well, there seems to be nothing to discuss. The result: employees only hear from you when something is wrong. This imbalance has consequences – it creates a feeling that good performance goes unnoticed and only mistakes receive attention. Over time, this demotivates even the most engaged team members.
Effective Praise is Specific and Timely
The biggest mistake with positive feedback is vagueness. 'Good job' or 'Keep it up' are well-intentioned but ineffective. Your employee doesn’t know what exactly was good and therefore cannot consciously repeat the behavior. Effective praise identifies the specific situation, the particular behavior, and ideally the positive impact. It should also be timely – praise for something that happened three months ago has long lost its effect.
The Fear of Over-Praising
Some leaders fear that too much praise will make employees complacent or that recognition will lose its value. This concern is unfounded as long as your praise is honest and specific. The problem only arises with inflated, generic praise lacking substance. When you clearly articulate what you appreciate, you can do so as often as the occasion arises. Studies show that most teams receive too little recognition rather than too much.
Recognizing the Process, Not Just the Outcome
A common mistake is to praise only the final result. This overlooks the effort, creativity, and perseverance that went into the process. Sometimes a project fails despite excellent work – and it is precisely then that recognition is especially important. 'I know how much effort you put into the preparation, even though we didn’t win the contract' shows that you see more than just the outcome.
Praise Doesn’t Happen Automatically
Giving positive feedback requires attention and a conscious decision. The examples on this page will show you how to formulate praise so that it resonates and motivates sustainably – authentically, specifically, and appreciatively.
Frequently Asked Questions about Positive Feedback
Answers to the key questions about praise and recognition in everyday leadership.
How often should I provide positive feedback to my employees?
How can I give praise without it sounding insincere?
Should I give praise publicly or in private?
What should I do if my employee deflects praise?
How can I acknowledge contributions when the project outcome was not successful?
How can I prevent the same employees from consistently receiving praise?
Can too much praise make employees complacent?
How do I give positive feedback to someone with whom I have conflicts?
Train Positive Feedback – with AI Simulation
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